With the development of the Internet, overseas marketing and promotion companies have received more and more attention and attention from foreign trade companies. Then, there are so many promotion companies and so many ways to promote them. The complicated things make many foreign trade companies start to turn to overseas marketing and promotion companies for help. , but the settlement cost is prohibitive, but in fact their marketing methods are not complicated. This article starts from the perspective of marketing methods to provide practical reference for the vast number of overseas enterprises with limited budgets, so as to make scientific investment promotion decisions. 1. Classification of social media platforms of overseas marketing and promotion companies Social media marketing has become a very mainstream way of marketing customers, and it is also a way with the highest return on investment in mining new customers. It only needs to operate more on weekdays Social media platform accounts, and for a period of time, once the traffic is established, the marketing effect will become more and more amazing. Mainstream overseas social platform companies include Linkedin, Facebook, instagram, twitter, etc. Taking Linkedin as an example, LinkedIn currently has 600 million users worldwide, making it the workplace social platform with the largest number of users in the world. , there are many well-known headhunters, large companies, etc., there are also many corporate directors and executives waiting for talents and business opportunities. Using this platform for marketing and promotion will greatly improve the business effect. 2. The classification of search engine platforms of overseas marketing and promotion companies is the same as that of domestic Baidu, 360 and other telemarketing list well-known search engine companies doing online marketing and promotion. Foreign search engine platforms such as Google and Yahoo are also vigorously carrying out marketing and promotion behaviors, ranking through paid bidding. To launch the enterprise independent station. As we all know, Google is the world's largest and most popular search engine. Based on this, the first choice for a large number of companies to conduct overseas marketing is Google Adwords keyword advertising or Google's global content alliance Adsense. Based on the selection of language and geographic location for precise delivery, to accurately match target users. 3. Classification of video platforms for overseas marketing and promotion companies YouTube, Tik Tok, etc. are the main traffic gathering areas of overseas video platforms. In recent years, the short video industry has developed rapidly, covering more and more scale, and covering more and more people, which provides new marketing and promotion channels for enterprises , YouTube is widely praised abroad, known as "a platform that can solve 95% of the troubles in life", which means that YouTube has a considerable influence on foreign people at all levels, so for enterprises, choose to cooperate with YouTube Still a top choice.
