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Monira Khatun
Jun 11, 2022
In Welcome to the Forum
After the "blind date corner" caused a public bulk sms service outcry, "cloud blind date" once again attracted attention. Compared with their parents, older young people are not in a hurry about their life-long events. No, since the epidemic this year, under the interaction of the long-term loneliness of "staying at home" and the sense of urgency to enter the marriageable age, online dating and dating apps have become very popular; even capital has also bulk sms service sensed business opportunities, not only "Yi Duo" has gained a lot Tens of millions of dollars in financing, and even Ali, etc. have successively incubated video dating businesses. But this does not mean that young people have lost interest in the other half; this year's epidemic has hindered offline blind dates, but "cloud blind dates" are hot; during the Spring Festival in 2020, The number of downloads of Iraqi pairs bulk sms service increased by 1.5 times compared with that before the festival, and the activity level An increase of more than 50%. Duoyuan also ushered in an outbreak during the Spring Festival, and the number of active people soared by 300%. A total of more than 2 million online video blind dates were facilitated, and the bulk sms service cumulative online blind date lasted nearly one million hours. In addition, there is also a blind date software MarryU. Here comes the small explosion. "APP independent selection + artificial matchmaker + live online real-time matching" is the standard gameplay of these APPs; in product design, there are mainly free scenarios and paid scenarios. The free scene is mainly about chatting, game interaction, etc. organized by users; The paid scene is aimed at the small town crowd in the bulk sms service main blind date scene. The profit of dating apps mainly depends on membership income and the purchase of virtual items. Take the old APP Yidu, for example, in 2019, Yidu’s revenue was nearly 1 billion yuan, more than 90% of which came from the purchase of virtual items such as roses, and the rest bulk sms service came from membership income. "Cloud Dating" also gave birth to the development of the "matchmaker" industry. Many matchmakers on these apps have already earned more than 10,000 a month, and their income comes from the reward share of the live broadcast and the share of the training apprentice platform; high income also makes many ordinary people. Users have been transformed into matchmakers. Up to now, the Yiduan app with more than 40 million registered users has expanded the team of matchmakers (Yue Lao) to nearly 50,000.
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Monira Khatun

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